You probably have noticed the recent influx of advertising directed towards the appearance of your smile. But what’s really in a smile? Why are people literally putting their money where their mouth is?

According to the American Academy of Cosmetic Dentistry (AACD), having a healthy smile has been shown to improve a person’s overall health and emotional well-being.

An improved smile can boost a person’s self image, making them more confident in their daily lives. Higher self-esteem can motivate a person to pursue a new career, perhaps even a career they had previously ruled out because of a lack of self-esteem and confidence.

“Our smile is an extension of ourselves. When your smile is in alignment with who you are, then doors start to open…. people find new opportunities in life they never imagined were possible,” says Dr. Lori Kemmet of Incredible Smiles, a Boulder Cosmetic Dentistry Center.

Numbers tell the truth, and this holds true for the value Americans place on their smiles. A recent survey of U.S. adults by the AACD found the following:

* 92 percent of respondents believe attractive smiles are an important social asset.

* 87 percent said they always remember someone with an especially attractive smile.

In terms of personal and professional fulfillment:

* 85 percent of those surveyed said an unattractive smile makes a person less appealing to the opposite sex.

* 74 percent felt an unattractive smile can hurt a person’s chances of career success.

Yet, despite the value Americans place on a smile, only 50 percent are satisfied with the appearance of their own smiles!

“A smile is not only a reflection of a person’s oral health, but of their self-esteem and passions for life,” says Kemmet.

And the good news is that the benefits of cosmetic dental procedures are no longer just for those with deep pockets. Cosmetic dentistry is for anyone who desires to improve the quality of their smile, their oral health and their self-esteem. In fact, cosmetic dentistry is more affordable than it was a decade ago.

Why is it becoming so popular?

AACD Executive Director, Dr. Ken Zakariasen says, “In an age of increased oral consciousness, unlike a generation ago, people are keeping more of their natural teeth as they grow older. Maintaining an appealing smile is a major part of their desire to stay fit, healthy and attractive.” There is nothing that can enhance one’s quest for a youthful appearance more than a beautiful smile.

Jeff Bailey is Chief Cosmetic Consultant for Incredible Smiles, the premier provider of complete Cosmetic Dentistry Services in the Denver Metro area. To schedule a Free Consultation, please visit our website.